“Experience Electric: The Better Ride” is the Bay Area’s “go EV” marketing campaign to significantly advance the early adopter market for electric vehicles. The campaign was developed by the Metropolitan Transportation Commission and the EV Strategic Council. Launching in spring 2014, the campaign is co-managed by the Bay Area Climate Collaborative.
The Experience Electric campaign will feature ride & drives around the Bay and will be advertised through social media and select targeted paid media. For photos please visit Experience Electric: The Better Ride. Contact BACC Executive Director Rafael Reyes at firstname.lastname@example.org for further information.
- Metropolitan Transportation Commission
- EV Strategic Council
- Bay Area Air Quality Management District
- Bay Area Climate Collaborative
- EV Communities Alliance